技术文摘：中国大陆车载导航系统市场潜力庞大

In last few years, as chinese mainland private car gain ground, the car retains increase of the quantity ceaselessly, urban viatic is extended, traffic system is increasingly complex, people holds navigation system to the car (the demand of GPS) begins to carry program, its market will be started quickly. Occupy an analysis according to computation of Chinese custom all, 2003 to 2006 first half of the year, chinese mainland imports a car to hold the amount of GPS product and amount twice growth. One hundred and forteen thousand seven hundred when its amount increases to 2005 from twelve thousand one hundred of 2003 (include only general commerce and into makings improvement trade means, similarly hereinafter) ; Its amount increases to 9 2005 from the 9.73 million dollar 2003, 1.74 million dollar, year compound increase rate is amounted to 211.2% . Already imported a car to carry GPS equipment first half of the year this year one hundred and twenty-two thousand seven hundred, than last year the corresponding period grew 138.0% ; Entrance forehead is 6, 3.5 million dollar, the corresponding period grew 52.4% . Predict 2006 annual will import 240 thousand, grow 110.0% compared to the same period; Entrance amount will amount to 133 million dollar, grow 45.0%(to see graph 1) compared to the same period. Graph 1: 2003-2005 year import of chinese mainland GPS rises quickly at present, car vehicle of Japan carries navigation installation rate to be as high as 59% , euramerican occupy about 25% , and chinese mainland car carries navigation installation rate to be less than however 2% . Output of car of 2005 chinese mainland amounts to 5.7 million, among them car 2.77 million, predict car output can amount to 7.3 million this year, among them car 3.88 million. Potential of development of market of the costume before this shows what Chinese car carries GPS is tremendous. Up to by 2005, chinese mainland car retains the quantity is achieved 3, 3 million, among them the car is close 1, 2 million, outfit car carries navigation system to also having wide applied perspective after place. Investigate central report according to celestial pole data, the bus that Beijing plans to give whole town before 2008 installs GPS supervisory system, the plant cost of predicting GPS system makes an appointment with 1.92 billion yuan of RMBs. According to forecasting, shed the market around Olympic Games content, will 1 million cars need to install navigation and safety to monitor a system, the GPS business chance that Beijing Olympic Games released 2008 is tremendous. Shanghai world rich met 2010 hold, the promotion of economy car, drive oneself those who swim is arisen, market of navigation of car of will strong exciting chinese mainland. Predict 2008, chinese mainland will have 2 million car to hold GPS market, dimensions will amount to 2.5 billion dollar. Face so huge market, domestic and international manufacturer all eye covetously, await a car to carry navigation system market to start an opportunity. Graph 2: 2004-2006 year output of chinese mainland car and car carry GPS demand statistic and forecast

近几年，跟着中国大陆私人汽车的遍及、汽车保有量的不竭增添、城市路线的拓展、交通系统日益简单，人们对车载导航系统(GPS)的需求起头提上日程，其市场将迅速启动。

据中国海关统计数据分析，2003至2006年上半年，中国大陆进口车载GPS产物的数目和金额成倍增添。其数目从2003年的1.21万台增添到2005年的11.47万台(仅包括一般商业和进料加工商业体例，下同)；其金额从2003年的973万美元增添到2005年的9,174万美元，年复合增添率达211.2%。本年上半年已进口车载GPS行动措施12.27万台，比客岁同期增添了138.0%；进口额为6,350万美元，同期增添了52.4%。估量2006全年将进口24万台，同比增添110.0%；进口金额将达1.33亿美元，同比增添45.0%(见图1)。

图1：2003-2005年中国大陆GPS进口迅速增添

今朝，日本的汽车车载导航安置率高达59%，欧美约占25%，而中国大陆车载导航安置率却不到2%。2005中国大陆汽车产量达570万辆，其中轿车277万辆，估量本年汽车产量可达730万辆，其中轿车388万辆。这显示中国车载GPS的前装市场成长潜力庞大。截至2005年末，中国大陆汽车保有量达到3,300万辆，其中轿车近1,200万辆，所今后装车载导航系统也有着宽敞宽大旷达的应用前景。据天极数据查询拜访中心报道，北京市打算在2008年之前给全市的公共汽车安置GPS监控系统，估量GPS系统的安装费用约19.2亿元人民币。据猜测，环绕奥运物流市场，将有100万辆汽车需要安置导航和安好监测系统，2008年北京奥运会开释出的GPS商机庞大。2010年上海世博会的召开，经济型车的推广，自驾游的兴起，都将有力刺激中国大陆汽车导航市场。

估量到2008年，中国大陆将有200万台的车载GPS市场，规模将达25亿美元。面临如斯简单的市场，国内外厂商均虎视眈眈，期待车载导航系统市场启念头缘。

图2：2004-2006年中国大陆汽车产量及车载GPS需求量统计和猜测

发布日期：2009-8-4　【返回】